Language Learning Apps (Apps) Market to Surpass US Dollar


Dallas, Texas, Aug. 15, 2022 (GLOBE NEWSWIRE) — A CAGR of over 22.8% is forecast from 2022 to 2029 for the global language learning market size and revenue, which was valued at 18, 2 billion USD in 2022 and is expected to exceed 32.5 billion USD by 2029.

The global language learning apps market is growing because of the low cost and convenience it offers. Online language learning programs are less expensive than those offered offline. Other benefits of online learning include simple registration, live chats and forums, quick feedback on tests and quizzes, and self-paced instruction. Accordingly, the benefits of online language learning and its low cost will fuel the expansion of the global online language learning market over the projected period.

A free subscription to Sanako Connect, for example, was made available by Sanako Corporation in March 2020, a new remote language course option for schools. Using a laptop, Chromebook or iPad, students and instructors can attend sessions from anywhere using Sanako Connect. The platform also enables voice and text communication capabilities for teachers and students.

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The language learning apps industry is growing rapidly due to economic globalization and consumer acceptance of low-cost technology products. Additionally, the increased use of the internet and mobile phone as well as the inclination of international corporations for bilingual staff present development prospects for participants in the online language learning industry.

During the projected period, artificial intelligence (AI) in language learning will pose a challenge for the online language learning industry. Compared to conventional language learning techniques, the use of AI in language learning shortens the time needed to learn a language. Online language learning platforms have a very relevant curriculum that is tailored to the demands of their students.

Overview of the language learning apps market:

Metric Details
Study period 2019-2029
Fastest growing market: APAC
Market size in 2029 $32.5 billion
Segment covered Product, Language Type, Mode, Regions
Covered product Applications, tutoring, SaaS
Type of Language Covered English, French, Spanish, Mandarin Chinese, German, Italian, Arabic, Japanese, Korean, others
Overcast mode consumer, K12, government, business, non-profit, higher education department {HED})
Regions covered North America, Europe, Asia-Pacific, Middle East and Africa, South America
Profiled Key Players Sanako Corporation (Finland), Berlitz Corporation (USA), Babbel (Germany), Inlingua International Ltd. (Switzerland), Busuu Ltd (UK), Duolingo Inc. (USA), iTutor Group (Taiwan), Rosetta Stone Inc. (USA), Open Education LLC (USA), Memrise Inc. ( UK) and Linguistica 360, Inc. (US)

Globalization has facilitated cultural and racial harmony. The Council on Foreign Relations of the United States says the global economy is moving away from the English-speaking world because businesses must overcome language barriers to survive and thrive in a global marketplace. Additionally, international customers have been found to prefer information in their own language, and it is believed that 60% of online shoppers rarely or never shop on English-only websites.

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Additionally, 74.5% of consumers are more likely to purchase goods if product information is available in their language. Additionally, language learners can learn in a flexible environment through e-learning. Apart from giving users freedom, this feature also makes it easier for them to manage their time and other obligations. As a result, the expansion of the language learning apps market is mainly driven by the increase in technical breakthroughs and e-learning capabilities.

According to the type of language, the English language segment is expected to be dominated in 2021. Some of the major causes for the increase in demand and acceptance of the English language include increasing globalization, rising awareness of the need for improving one’s English skills, preference for English over other languages ​​and recognition of English as a universal language.

The Asia-Pacific region is likely to grow to a highest market share in the coming period. Due to factors such as increasing enrollment in online higher education, rapid growth of international businesses, large young population seeking better job opportunities, growing smartphone penetration, shortage of teachers in rapidly developing countries, government plans for national online education networks, increasing digitization of content, Asia-Pacific region is expected to have the fastest regional market growth rate during the period of forecast.

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Main points of the table of contents:
1. Introduction
2. Research methodology
3. Market Outlook
4. Language learning apps market by product, 2017-2027 (USD billion)
5. Language learning apps market by language type, 2017-2027 (USD billion)
6. Language learning apps market by mode, 2017-2027 (USD billion)
7. Language learning app by region 2017-2027 (USD billion)
8. Competitive landscape
9. Company Profiles
10. Appendix

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